Interesting thesis, the notion that majority or not being the source of anxiety. And worse when viewing marketing ploys on the small screen [growing daily]. While hold on for another commercial my friend. What if the wrangling is coming from another mindset. A mindset lurking beyond the obvious.

What if the mindset is bent on a broader context. And deeper as one grabs ahold of their individual shovel.

What if it is the lessor of evils conundrum sort of wrangling of the minds and hearts and fears of those who worry about such affairs? In other words, it is a no more than the over reaction of all engaged to be not sensitive or too sensitive to the nature of cultural shifts. Its nothing new. Except everything. Just an over reaction to the need to not be the one who has too many or not enough when old cultural models are now counted not be percent but impressions. And feelings, not to be hurt or dinged.

Commercials with the likes of numbers over quality and numbers over percent or proportion is for the simple reason, we are sacred. Both in creating such wonders and receiving their reactions. Quantity is the new quality. Now go buy some Aflac Insurance or new SUV.